Luxury Hospitality Platform

Encore

COASTAL LIVING

About the project

A premium hotel reservation and property showcase platform tailored for the Central Coast. Featuring seamless booking capabilities and elegant, high-end room galleries.

HIGHLIGHTS

  • UXSeamless Booking Flow
  • DESIGNHigh-End Aesthetics
  • DEVProperty Management API
encore.com
Encore – COASTAL LIVING full page website screenshot

Branding

/ Foundations

Elegant Restraint

A sophisticated serif logotype conveys immediate heritage and exclusivity.

Editorial-style image grids and ample whitespace replicate the calm feeling of stepping into a luxury suite.

Subtle, smooth scrolling behaviors reflect the unhurried pace of coastal living.

Encore brand identity and logo design system

THE CHALLENGE

Translating the physical essence of luxury coastal living into a high-converting digital experience.

Encore required a digital presence that mirrored the prestige of a luxury Central Coast property. The challenge lay in balancing evocative, high-end lifestyle photography with a highly structured, frictionless booking engine.

By employing expansive editorial layouts, serene modern typography, and a refined neutral palette, we crafted an interface that immerses the user in the property before they ever check in, drastically improving direct booking rates.

Color palette

/ Foundations

The Encore palette is heavily inspired by the Central Coast landscape: deep ocean darks, misty fog greys, and crisp white sands.

Nightfall BlackHEX #0a0a0aRGB 10, 10, 10
Nightfall Black
Coastal FogHEX #f5f5f5RGB 245, 245, 245
Coastal Fog
SandstoneHEX #e5e5e5RGB 229, 229, 229
Sandstone
Crisp WhiteHEX #ffffffRGB 255, 255, 255
Crisp White